Thoughts On People

Ever notice what motivates a person to buy? I have become a student of the buying mentality. If a person has no knowledge of what it is they are buying or whom they are buying it from most of them will shop for the cheapest price.

If they develop even a passing relationship with the seller they will be willing to pay more because they are buying the product from a "friend". If they do their homework and learn how to differentiate quality they will pay a lot more, but they also get a lot more for their purchase.

One of my neighbors is putting an addition on his home. He most probably didn't research contractors and went for a "friend of a friend" who had the lowest price. As a result, his roof line doesn't match and his project has taken twice as long.

He replaced all of the windows in the home with double pane, low-E windows and is adding vinyl siding with additional foam board insulation to the entire home. He doesn't realize that this changes the air conditioning requirements of the home. So, when he's all finished, his home will be a terrific culture medium for mold and other insidious allergens.

And he thought loud Cockatoos were a problem...;-)
- posted by J-Birds @ 8:28 PM |